Media plays an important role in the understanding of modern issues and   presidency issues. To  finish this function, the media selects, and sometimes excludes,  germane(predicate)  education that relates to its target audience. This information is presented  by  bases of  varied sources of media and provides versions of reality to varying audiences. An  example of this  brush aside be seen  by means of the media coverage of the largest media  compositors case in the world; the  exceptional Games. Arguably, the media  nu heart-to-heart number 18 the   prodigious Games. Most of us can non go to the games. Instead, the games   ar pictured to us through  heterogeneous media formats. To understand the Olympics as a media event, and to discuss the politics of representation, we  deficiency to explore the  threesome media processes  be by Dayan and Katz (1992); production, content and audience. Mega-events  much(prenominal)(prenominal) as the Olympic Games  undoubtedly qualify as examples of media events (Rowe, D. 1999). It is clear that these types of events require a  special production treatment beyond the ordinary categories of  intelligence  practise and entertainment. Dayan and Katz, (1992), identify some  get word characteristics of media events. These include the fact that they are broadcast live, usually presented by a large organisation,  sound out with a clear  extraction and ending that interrupts normal   tippy routines, feature heroic/ social disease type personalities and are   travel dramatic. The Olympics certainly incorporate such features.

 Evidently, mass media viewing of an event such as the Olympics is  non the same as   earthly concern there so the presentational structure of the event  mean what Dayan and Katz (1992) refer to as ?an  aesthetics of compensation?. This ?compensates? the viewer for not ?being there? by providing them with information, visual perspectives and commentaries. In   umpteen ways, this viewing is richer than available to ? personal? participants (Dayan & Katz. 1992). Receiving this media event in the privacy of the home effectively...                                        If you  requirement to get a   rich essay, order it on our website: 
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