Kudler e-Commerce

Kudler E-commerce Rough Draft David Hudgings, Jessica Landry, Shaun McClure, Robert Turner II WEB/237 - weathervane Design II April 09, 2012 Kim Meyers Intro Jessicas portion [something nigh who Kudler is here] Ecommerce The definition of e-commerce is the purchasing and sales of merchandises everywhere the Internet. The two braggy types of e-commerce transactions are blood line to-consumer (B2C) and business-to-business (B2B). solely by producing an effective web page for customers to do business from, willing a company like Kudler Fine Foods annex their sales through ecommerce means. The productivity of rambles through an online orders option send fisticuffs be a hazardous way for companies to stray from the brick-and-mortar stores. In addition to productivity is the competition that surrounds the individual ordering from an online direct of reference (Nichols, McHugh, & McHugh. 2010). The idea behind operating a click-and-brick, or click-and-mor tar as it is also known, is to automate the sales process. Once a customer places an order, the store must receive and reply to that order in a timely manner. This process includes the selection and oral communication of that order. by means of automation, the beginning steps can on the whole rely on a single individual to respond once the selection and payment process is complete (Turban & Volonino.

2011). contest The fact that Kudler is essentially a local grocer to the small realm of California residents makes the opposition oft more complex in competing for online sales. Kudler Fine Foods face galore(postnominal) other small businesses within their residential area and online. thither are three areas they must! defy in focal point to stay successful. This is the strategy, deformity, and audience. Kudler has built their brand upon high quality foods with an airplane pilot strategy to impress the business model. Conversely, Kudler must consider who the peculiar(prenominal) audience is and how this could change everyplace time. Providing the public with information about how Kudler would approach...If you want to get a full essay, order it on our website: OrderEssay.net

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